Making the opening speech at the press conference held at Dedeman Istanbul, Banu Dedeman, one of the partners of Dedeman Holding, announced that the management change, which is one of the most important parts of the new period strategy, has been realized and Ergün Demiray, one of the experienced names in the sector, has become the Chairman of the Board of Dedeman Hotels & Resorts International. Banu Dedeman stated that she and her brother Rıfat Dedeman will now serve as members of the board of directors and said, "Dedeman brand will continue to serve under the management of Ergün Demiray. My son Murat Özmestçi will serve as Vice Chairman of the Board of Directors. I am confident that these two names will achieve great success."